Founded in 2004 by Paul Barnes and Christian Schwartz, Commercial Type is an award-winning type foundry based in New York and London. The company publishes a wide range of retail fonts, and has developed custom typefaces in collaboration with Project Projects, as well as with publications such as The Guardian, Bloomberg Businessweek, and The New York Times.
Project Projects is collaborating closely with Commercial Type on the foundry’s new identity, which uses striking colors and close-cropped samples of the foundry’s offerings in use around the world. The cover of Commercial Type’s 2015 type specimen book is the first printed piece produced in an ongoing, cumulative rebrand. The book’s four distinct dust jackets derive from a single press sheet, which also serves as a promotional poster for Commercial Type’s 2015 North American lecture tour.